Sedona organized its sales activities with Senior Software’s ERP system

Read the article to learn more about the benefits gained by Sedona ALM thanks to the ERP system

The fiscal equipment distributor Sedona ALM moved from a series of non-integrated applications to a system that successfully covers all business segments: sales, accounting, management and logistics. Challenges such as lack of real-time access to relevant data, involvement of a large number of resources in day-to-day activities, and scattered business information across various unintegrated programs have been overcome by the company with the help of the ERP solution from Senior Software.

With a turnover of around 17 million RON, Sedona distributes a varied range of fiscal equipment, accessories and consumables to traders in Romania and beyond. Given the constant challenges encountered by the company, it became a priority for Sedona’s managers to implement a modern software solution, which would allow the integrated management of all business areas and support the company’s growth rate. After a detailed analysis of what ERP solutions were available on the market, the distributor chose to implement the SeniorERP system – ERP software for enterprise resource management from Senior Software.

”The need for integration and centralized tracking was the decisive factor that led to the implementation of Senior Software's solution. Previously, we did not have proper inventory management, and the accounting records were kept in an external system, therefore data transfers between systems were necessary. In addition, our activity was hindered by the challenges encountered while integrating the old resource management program with other internal applications. Another issue was the lack of consulting and assistance services in using the previous software.

The costs presented by Senior Software were in line with the services offered. Therefore, we gave up the old ERP software and, currently, we use a solution suitable for our needs.”

Alexandru Lembrau

Alexandru Lembrau

Owner – Sedona ALM

The CRM component of the ERP solution allowed Sedona to better organize its sales activity, gain increased visibility over employee activities and improve customer relations. Additionally, agents can transmit sales orders from the field in real time, leading to n shorter processing times. Warehouse activity has also been considerably simplified with the help of the WMS functionalities available in the ERP system. This logistics component of SeniorERP gives the customer control over inventory and operations, while optimizing warehouse space.

With SeniorERP, Sedona manages its resources and financial, accounting and inventory management operations, in an integrated way and can track all relevant information in a single database. The solution provides the retailer with a continuous flow of accurate, up-to-date data in real time, allowing processes to be connected and increasing the efficiency of daily activities. Through the reports available in SeniorERP, managers are able to quickly determine the right business directions in order to increase profitability.

”The main benefit of our collaboration with Senior Software is that we have a complete software solution which includes a wide range of functionalities, tailored to our specific needs, successfully covering all of our workflows. With SeniorERP we manage all accounting, logistics, sales operations and more in a single platform. The system has simplified the entire goods receiving process, eliminating discrepancies between the stock invoiced by suppliers and the one that we actually receive.

Equally important for us is the system’s intuitive interface, which makes it easy to use for all company staff, and that access can be based on internally established roles. These aspects have led to the elimination of operating errors and increased staff productivity, with each employee having quick access to strictly those features they need to successfully perform their assigned tasks. Another plus is the reports we get with SeniorERP, from which we can easily observe data of interest, so we can quickly design the right business strategies.”

Alexandru Lembrau
Owner – Sedona ALM

As part of its development strategy, the company aims to strengthen its market position by diversifying its product portfolio and increasing the number of employees, targets that will be achieved and supported with integrated solutions from Senior Software.

About Sedona ALM

Sedona is a supplier of all-in-one fiscal POS systems for retailers in Romania and other EU countries. Since 2002, the company has been selling cash registers, gradually expanding its range of products and services. Currently, the company’s portfolio also includes: fiscal printers, barcode readers, electronic scales, banknote counting and checking machines, software and applications for mobile devices and more.

About Senior Software

Senior Software is a provider and developer of high-performance software systems for integrated business management. Founded in 2003, the company has achieved over 500 successful implementations, using the latest technology. Senior Software implements ERP systems, BI, SCM, MES, E-commerce and Hardware systems. The company operates in five locations in Romania (Bucharest, Contanta, Cluj, Iasi, Timisoara) with a team of more than 200 employees.

Learn more about Senior Software’s integrated solutions!