VIDEO CASE STUDY:

Kreative automated and optimized its distribution process,
with the help of Senior Software’s integrated systems

Find out more from the following video:

Kreativ, national distributor of professional tools and installation materials, automated and optimized its activity with the ERP, BI and B2B solutions from Senior Software. The distributor from Satu Mare sells about 15,000 products from famous suppliers from Europe, the UK, the US and Mexico, through 4 divisions (Novapex – sanitary, heating and HRV ventilation installations, Bolman – accessories, equipment, electric and manual tools, DIY – do-it-yourself products, Online Store). The company has a turnover of around 9 million euros and, supported by state-of-the-art software systems, it has permanent access to accurate and up-to-date information, even from mobile phones, it generates detailed reports and complex analyses and it has optimized its entire sales process.

“We have big plans. Many talk about the crisis, but in this we see an opportunity. If we don't adapt to the new context, if we don't move fast, maybe we won't even be around in a few months. We need to offers as many services as we can, better ones, and for this we need to change some procedures and processes from within the company. And for this we need to have behind us an integrated solution.

The most important thing is that you cannot make any implementation without a good team. Senior Software actually listens to clients' orders and adapts all solutions, based on the company's needs, making them much more easier to use, much more viable and stable for the future. We passed through difficult moments in these 20 years and, without Senior Software's system, we wouldn't have survived all those difficult times.”

Attila Simon
Managing Director, Kreativ

What benefits did the distributor gain?

The ERP – software for resource management, BI – software for visualizing, analyzing and reporting data and B2B – business to business e-commerce platform are perfectly integrated systems, and through them Kreativ has obtained a series of benefits, among which are:

Control over all distribution activities

Access to updated data, from anywhere and at any time

Complete traceability of products

Managing a large volume of inventory without errors

Access to client interactions history log

Efficient promotion of products

Simplified ordering processes for clients

Lowering of response times for field activities

Quicker order receiving and shipping of orders to clients

Visibility and control over all the company’s data

Forecasting orders and tracking trends

Detailed reports & analyses, based on relevant and accurate data

Automating and streamlining distribution in the Kreativ logistics center

Before implementing the ERP system, ordering processing took a long time, and the lack of access to information in real time slowed the sales process even more.

With the help of SeniorERP and its mobile component, Kreativ simplified and optimized the sales process.

Once the SeniorERP mobile app came into use, employee productivity was significantly improved, thus gaining more mobility and visibility over essential data, for the better development of the sales process.

Through the mobile app, a component of the ERP software system, Kreativ’s sales representatives now have access to data regarding products, stocks and client statuses, which leads to an improvement of distribution operations and customer relationships.

Automatizarea si eficientizarea activitatii de distributie cu sisteme software la Kreativ

“Time is a very important resource and, since we noticed that our sales agents and clients lose a lot of time if they don’t have real-time information, we looked into ways of optimizing the sales process, and Senior Software helped us in this regard. With the help of the mobile ERP application, our sales agents can provide real information regarding stocks and prices, information regarding client statuses and much more important data to our clients. I can say that order receiving and processing times have been greatly lowered.”

Attila Simon, Managing Director – Kreativ

About the company

Kreativ is a nationwide distributor of professional tools and materials for installations, with a portfolio of about 15,000 products from famous suppliers from Europe, the UK, the US and Mexico.

The company from Satu Mare has a turnover of around 9 million euros and is active on the Romanian market through four divisions (Novapex – sanitary, heating and HRV ventilation installations, Bolman – accessories, equipment, electric and manual tools, DIY – do-it-yourself products, Online Stores – SculeShop and Shopinstalatii).

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